Finally, the skincare world is moving away from the era of fast, high-stimulus beauty and deviating towards ritual, reverence, slowness, minimalism, and energetics-based skincare.
So, what exactly is slow beauty? While there is no defined boundary to the definition of slow beauty, Ayurveda, Yoga & ancient Eastern science has always emphasized on optimizing the body functioning & calming the nervous system for health & wellbeing. While approaching health as a discipline in day-to-day life deeply impacts our heath, little does the world know how deeply it impacts our beauty by optimizing the internal body parameters that are responsible for keeping skin clear and youthful, slowing down aging process, keeping skin & scalp healthy from within, keeping your skeletal & muscular structure strong for an attractive persona and keeping stress levels under check so that the inflammation can be kept under control for your beauty to live its best potential. These parameters are the same health parameters that may show up in blood report as internal imbalances such as high blood-sugar levels, toxic state of the body due to imbalanced pH levels, high insulin levels, imbalanced hormones, disturbed nervous system & sluggish blood circulation. The balance of these parameters that create an ideal inner environment where our body, beauty & personality thrives with radiance & luminosity, and it is some work to do, for sure!
Techniques to Cultivate Slow Beauty
Ritual-Based Beauty
Slow beauty is ritualistic practiced as a daily ritual. Traditional practices that support slow beauty include oil therapy for face & body, mindful face massage with beauty tools Gua Sha, Marma point massage with Kansa tool & face yoga. Oil therapy for the body may include Abhyanga self-massage. Going deeper into slow beauty rituals, you can use breath as a tool to bring energy to the face & indulge your senses in your skincare rituals with aromatherapy fragrances diffused in the environment. Svarasya highly focuses on ritual-based skincare emphasizing on rituals & skincare rooted in Yoga & Ayurveda.
Nervous-System Beauty - Cultivating Beauty with Inner Calm
There is a major global shift happening in the global beauty communities around nervous system regulation. A disturbed nervous system dulls the face as cortisol breaks down breaks collagen and lymphatic stagnation blocks radiance. Restorative yoga practices create inner glow and yoga practices such as Yin Yoga, Face tapping & Yoga Nidra are a few practices that support skin repair for damages skin caused by stress.
Skin Minimalism
Skin minimalism as opposed to 10-step layered skincare approach, is about using less products and putting more intension into facial energy enhancing practices. The younger generation is more mindful of inner practices than layering skincare approach! Skin Minimalism or 'Skinimalism' is becoming a global trend with 3-4 core products being emphasized for skincare & letting the skin breathe along with core skincare! The focus has shifted from more products to high-performance selected skincare products & multipurpose formulations coming from natural, clean and edible sources.
Svarasya's has been highly focusing on this idea of skin minimalism with a set of our high-performance core products that take care of every skin need while letting the skin breathe! Check out Sukurabu, Kiyomeru, Chandrika, Sumukha and Shata Dhauta Ghrita, that form a combo of minimal products. Each product has a holistic effect on skin that can be experience with one-time use itself.
Inner-Outer Beauty Integration
The world is rising up to the idea of cultivating holistic beauty. The trends for skincare are gradually moving towards breathwork for inner glow, practicing Ayurvedic nutrition for skin health, beauty yoga practices, cyclical rituals aligned with moon cycles & seasons, hormonal balance for beauty.
Merging Ancient Wisdom with Slow & Long-Lasting Impact of
There is a surge in the understanding of Ayurvedic ingredients for skincare. Spices, herbs, ghee are some of the edible food categories that are being spoken highly about for skincare. Svarasya leans on ancient wisdom & Ayurvedic ingredients for its high-performance skincare formulations including ghee for Shata Dhauta Ghrita, saffron & sandalwood for Kumkumadi Kesara Serum, cloves & star anise for Sukurabu & Kiyomeru, turmeric and licorice for Chandrika.
Ritucharya Beauty - Skincare According to Changing Seasons
Seasonal skincare idea is intriguing people for its importance to bring about balance in skin conditions with changing seasons. Practices such as winter grounding rituals, summer pitta-cooling routines, monsoon immunity & skin rituals, autumn Vata-balancing beauty principles are some trends regularly showing up in the holistic beauty space globally.